|
Post by account_disabled on Feb 15, 2024 1:00:03 GMT -5
Tone of Voice Grammar Punctuation 2. Nuances Outline: Brand or Message Nuances Words or Expressions to Avoid Idioms, Slang , puns - and whether these translate or can be replaced with more appropriate alternatives Culture-specific references 3. : Solutions to resolve grammatical ambiguities Grammar rules specific to your brand 4. Common language questions Advise how to handle :
Gender Language Proper nouns Official titles Austria Phone Number List and abbreviations 5. Language variants Choose: Your preferred language variants. For example, you may want to communicate in English by default, but there are variations: US English, UK English, AU English. 6. Examples Provide samples of: Translated text Reference resources 7. Other multilingual visual elements Cover: Use of logo,
Image positioning Formatting such as table design Use of bold text, italics, etc. Bullets and bullet lists Other Listing exceptions to the rules Inevitably, there will be exceptions to some of your rules. You may need to implement these exceptions if the meaning is lost in translation, due to cultural inconsistencies, or for any number of other reasons. Build a list of exceptions to the rules.
|
|